Sunrise Mart

“Little gem in Soho for the Japanese foodies
Employees are extremely helpful and the prices are very reasonable.”

“If you get the fries, make sure you get the dipping sauce – my favorite is the wasabi mayo.”

“The Sunrise Mart also has some pre-made foods, such as sushi rolls, and food to order, such as curry dishes and French fries.”

Sunrise Mart

Take-out: Yes
Accepts Credit Cards: Yes
Bike Parking: Yes
Good for Kids: Yes
Caters: Yes

Price range.

$$ Price range $11-30

8 reviews

  1. Sunrise mart is located far to the West of lower manhattan, in SoHo.

    There are a couple of sunrise marts in the city, but this one is a little bit more sleepy than the other ones that I've been to. It has your standard fare items such as Japanese snacks, cooking staples such as miso, mirin, dash, other Japanese ingredients… however this place also has a few fresh items such as vegetables, meat, some fish, as well as a whole host of frozen pre-prepared items. There is also a drinks area where you can buy many different kinds of Japanese beverages, including beer. Finally, there are a lot of home goods items that are quite useful, such as drain covers, or other health related products.

    There is also a kitchen in Sunrise mart, similar to the one up near Bryant Park. Note that it closes at 8:00 PM, even though the store itself closes at 9:00. You can get items such as ramen or katsu curries, onigiris, as well as sushi. I haven't ever seen sushi being made here however, so I'm not sure if it's delivered or what. There is an upstairs seating area which is really quite nice, so if you wanted to come here for lunch, it's not a problem. The food itself isn't amazing, but it's acceptable given the fact that this place isn't supposed to be a restaurant, but instead more like a Japanese style 711 (yes, and I'm aware that 711 is owned by Japanese).

    Overall, while this place is quite nice, you need to know that the prices here are very high. Considering all these things are imported from Japan, the store feels justified in charging a very high mark up to all the items here. I bought a pack of biore pore packs the other day which cost $10 USD, which would have cost me only ¥500 if I had bought it in Tokyo (give or take a few given the exchange rate). The food is also fairly expensive for being just average.

    Definitely worth it to drop by here if you're nearby or in the neighborhood looking for some quick Japanese food, or Japanese products, but don't expect anything amazing.

  2. Super convenient to stop by to get lunch or some food whilst shopping in Soho.

    We got the tuna mayo onigiri ($2) Pocari sweat ($2.79), and cake ($4). The tuna didn't taste fresh (especially with the heavy handed mayo to cover up the fishiness). The Pocari sweat also tasted bland – it wasn't as sweet as it was in Japan. I wonder if it's from sitting in storage for too long? The cake was okay, but doesn't taste like Japanese cake – it taste more like supermarket cake. Overall disappointed by the quality of the food, especially since it's a Japanese supermarket and their Japanese food is subpar…

  3. $10 minimum for cards, but thats easy if you are stopping by for lunch!

    The lady behind the counter was super nice and my food came out pretty fast. Ordered at the counter then by the time I paid my food was ready!  

    The place is small but it has a good variety of snacks.
    They run out of onigiri early – by 5 pm there were only 2 left! 🙁

    Rolls are well priced (about $5 each). There's a small selection of sushi and bento boxes. Will come back to try their ramen (about $10). I think they also offer rice bowls and Japanese curry dishes.

    I definitely recommend the beef udon!! Definitely a bargain for $9. The broth was so good! The beef was freshly cooked! I finished my bowl in about 10 minutes. Yummmm.

    There are plenty of seats.There's a microwave in case you need it. They don't make it weird if you are eating solo.

  4. Great little Japanese market in Soho! I stop in sometimes during the week to grab lunch. Fresh selection of ready-made to-go food, but I especially like their noodles and rice meals counter in the back. Also stocks a good selection of snack foods, pantry items, frozen food, and fresh produce.

  5. Little gem in Soho but I like their east village location much more. Although the space in east village location is much smaller, it was well optimized. Soho location has far less items than the east village one. But if you are limited to soho area, it's still a great Japanese convenient store to grab lunch bites or groceries.

  6. Ever been stuck in the middle of SoHo longing for cheap asian food? Never fear, Sunrise Mart to the rescue! They've got ramens in the back (3 stars for the ramen) for $9. They also have curry for $8. I got the 9-piece sashimi box for $12 (4 stars). It was pricey for the sashimi, but it was super-fresh and delicious.

    Also, while you're there, get some of the asian snacks you've been meaning to get, like a giant box of japanese milk caramels. Yum.

    Great affordable asian oasis in the middle of SoHo.

  7. I came here for lunch often for Katsu dishes, noodles, and Japanese snacks. The food is very authentic, good, and cheap.

  8. AN ODE TO MOCHI FANATICS EVERYWHERE

    Been here dozens of times, more so at the Astor location but this one is more convenient for me as well as being way more spacious with a greater variety of Asian goods including cute stickers and a dining area in front and a hawt food station in the rear.

    The mochi game is tight here.  Meaning they've locked down the much loved snack/dessert more than any other food store in the city, including Hmart.  Tres kewl!  

    Wsup variety!  It's great to be able to try all the different companies making mochi as well as the usual one seen everywhere yet better stocked here with an even greater assortment rather than just the regular white, green and red.  

    Like what you ask?  There's white and black sesame crusted ones and different wheat made mochis, whole black bean crusted and shoyu leaf wrapped deliciousness.  One american based company makes a mini 4 pack with alternative ingredients such as vanilla, butter and white bean.   It's not the healthiest with the butter addition but it's fun to try it out at $2.69 a pkg.  Sitting between 2 different manufacturers, is a mochi company that churns out flava variety like no other.  Coffee, sesame, strawberry and melon only represent less than half of their offerings.  The fillings are not red bean but are of a creamy pudding like inside which coordinate with the flavored glutinous rice outside.  

    Like I said, there's all sorts available to satisfy your mochi sweet tooth desires.  Everything in this particular store is of greater variety than even their sister store and I'm grateful to live in such a close vicinity but there are definitely trains nearby.

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Monday, 10:00 am - 9:00 pm
Tuesday, 10:00 am - 9:00 pm
Wednesday, 10:00 am - 9:00 pm
Thursday, 10:00 am - 9:00 pm
Friday, 10:00 am - 9:00 pm
Saturday, 10:00 am - 9:00 pm
Sunday, 10:00 am - 9:00 pm