Jianbing Company
“Costs $10 and waited only about 15min. Highly recommend, its like a crepe meets Asian flavors.”
“Even the proteins are on point – choice of thinly sliced chicken, beef, or tofu.”
“They are very generous with the veggies haha be careful, you might get scallion breath after eating.”
Jianbing Company
Take-out: Yes
Accepts Credit Cards: Yes
Accepts Apple Pay: Yes
Caters: Yes
Price range.
$ Price range Inexpensive
4 reviews
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I knew I had to try this when I saw it at Smorgasburg. They make the crepe with a thick dough and then assemble it with an egg, scallion, cilantro, cracker and sauce. You get to choose your own protein too. I chose the beef and it tasted good. The cracker added a crunch to the whole thing. This is worth a try and I will definitely get it again.
Even though jianbing is a popular Chinese street food, I had never heard of it until a couple of months ago. It was also my first time at the Prospect Park Smorgasburg. This vendor turned out to be a pretty tough act to follow. I was a little hesitant about the authenticity because of the non Asian guys making 'Shanghai-inspired food.' But I was curious, & the idea of juicy meats sandwiched by a crispy crepe was too enticing to pass up. Bonus points for the full frontal visual to the assembly and cooking process.
I chose the organic lemon soy chicken to sink my teeth in. Simple in concept, but with its perfect texture and flavor profile done right, it certainly hit the spot on a hot Spring day. The crepe, with an egg spread atop, was light and crunchy while the inner workings had scallion, cilantro, crackers and spicy & sweet sauce. I was almost completely satisfied, but it can still be improved. A suggestion would be to add slightly more meat and to distribute it evenly. Some bites only had the folded crepe and no chicken. A very easy fix for an already good vendor.
Shanghai street food in NY?! Awesome!! The Jian bing line at Smorgasburg was long, which could only mean how good it is. Seeing these jian bings made fresh right in front me definitely made it hard to resist getting one. Its basically crepe burrito w/ cracked egg, scallions, cilantro, house made fried cracker, house made sauce, chili sauce and your choice of protein (chicken, beef, tofu, potato/bacon). The jian bian batter is much more thicker than the typical crepe batter consistency. Once cooked, the jian bian is very thin.
Likes:
– Texture is great!! The thin jian bian is not soggy from the cracked egg and the fried cracker adds a nice crunch. The layers comes together nicely!
– If you love scallions and cilantro, you'll love this. They are very generous with the veggies haha be careful, you might get scallion breath after eating.
– Everything is made fresh at the stand, even cooking the meat and chopping the scallions.
– There are 3 people cooking on 3 hot girdles, so even if the line is long, it goes by fast.
– For $10 (original + protein), you get a good size jian bian that will be satisfying, but might not completely fill you up.
– They accept credit/debit 🙂
Dislikes:
– Only available at smorgasbord 🙁
– Slight lack of flavor. The sauce is smeared on the jian bian, acting as "glue", but perhaps adding more sauce or smear on the filling might be better.
I will admit, I had my doubts. Jianbing is by far my favorite Shanghai street food and I was nervous that this wouldn't do it any justice… I was wrong.
Jianbing Company has landed at Smorgasburg both Saturday (Williamsburg) and Sunday (Prospect Park). Your best bet to avoid long lines is to come shortly after opening, around 11 AM. I only waited for about 5 minutes (and another 5 for it to be freshly made) but the line had snaked around by the time I left the park an hour later.
Jianbing Company gets everything right. From the texture of the crepe, to the crunchy cracker, to the house made spicy sauce. Even the proteins are on point – choice of thinly sliced chicken, beef, or tofu. You can even customize your spice level, but be warned: I was surprised by the kick on even the "mild", though I was impressed they lived up to the authenticity of true Asian spice levels.
At $8 for a regular (no protein) and +$1 to add a protein, the bings are reasonably priced and enough to fill you up. I was just sad I had to share with my boyfriend 🙁 I hope they get a permanent storefront soon but until then, I would come out to Smorgasburg just for them.