Kellogg’s NYC

“Or, for the adventurous ones, you can customize your own bowl with all the different Kellogg's cereals, fruit, nuts, and toppings.”

“For something different, and harder to make by yourself at home, try one of the delicious sundaes made with Blue Marble Soft Serve.”

“Not too sweet (I don't like anything to sweet), had the right amount of crunch and the best part was that the green tea powder turned into matcha milk (I love everything matcha).”

Kellogg’s NYC

Take-out: Yes
Accepts Credit Cards: Yes
Accepts Apple Pay: Yes
Good for Kids: Yes
Good for Groups: Yes
PokéStop Nearby: Yes

Price range.

$ Price range Under $10

8 reviews

  1. Yes. I tried it. I gave into the hype and made my way down to Kellogg's cereal bar and you know what? I loved it! It's cute, the cereal is awesome and you even have the option of cereal sundaes which I totally have to try on my next visit.

    The staff are very helpful and friendly with suggestions, information about the more popular items on the menu and how we can go about building our own bowl. FYI apparently this place is a hit with the after broadway show crowd!

    We got our cereal to go (they package it very nicely and the milk is in a bottle for later pouring) and everything was perfect when we got home.

    Hey, it's cereal in Times Square. You can't go wrong with cereal. Are people actually complaining about the price? Smh. Stay home and pour yourself a bowl for free or pay for the Times Square experience. It's a relatively free country people!!!

  2. Now grant you, I was skeptical about it at first and did take about week before giving in and agree on coming here. But seeing the excitement on my friend's face after he found out Kellogg's was opening, I knew I'd have to give this place a try.

    Upon walking in, we were greeted by a friendly staff who handed us the menu. While standing in line, I followed my nose and decided on the option to "raid the pantry". I went with the Frosted Mini – Wheats Chocolate (starting at $4.5 Reg/ $3.5 Small), and some add ons ($1.5 for each item). I chose Banana + Green Tea Powder as some add ons for my cereal. Not too sweet (I don't like anything to sweet), had the right amount of crunch and the best part was that the green tea powder turned into matcha milk (I love everything matcha). The combination sound so simple, but it was so good!

    The staff were really nice and genuine, the reason why I give 5 stars and not 4. A bowl of cereal here may cost as much as lunch, but the ability get out of the comfort zone to experience something old (and something new) there's nothing like it.

  3. Fun idea. Mix up cereals with ice cream or your regular milk. Small and clean. They seem very over staffed but maybe because it is new and only the manager really knows how it all works.
    Interesting idea and fun to try once. Just once though.

  4. This place rocks.

    Any place that serves legit, easy, delicious Kellogg's cereal is good in my book. And Kellogg's NYC makes it FUN to enjoy your cereal.

    It's a bit hidden amongst other, flashy places but it's not crowded once you make it in. Since they're new, I don't expect they'll be this way for long but it's so refreshing after fighting my tourist crowds to get here.

    My favorite thing to get? Some 'plain jane' Frosted Flakes cereal. It reminds me of the way my mama 'made' it for me when I was a kid. Whole milk from local farms makes it THAT much better.

    Dress your cereal up or keep it plain, add a small bit of fun with fruit and toppings or go all out with sugar on sugar on sugar.

    The choice is yours, my friends. Choose wisely!

  5. If you are looking to have a quick breakfast, interesting snack, or even a quirky dessert then Kelloggs Cereal Bar is the perfect place for you!

    I understand "it's just cereal," but honestly I was thoroughly but the amount of fruit, mix-ins, varieties of cereal, and milk this place had to offer. While trying to decide on what to eat I took a seat at the counter for a few minutes to make up my mind. I decided to go with a somewhat slightly healthy cereal because it was still morning time, and I wanted to start my day somewhat off right before ruining my diet. I decided on Special K, strawberries, bananas, malt powder, and almond butter. For the milk I choose non-fat.
    A few minutes later my order appeared in the window waiting for me.

    I was impressed with the presentation, and the cool temperature of the milk so much that I quickly devoured my bowl. I left absolutely nothing behind! When I visit New York again, this place will definitely be on my radar! I loved it so much, that I will definitely be trying an ice cream cereal bowl next time!

  6. Super cute place !

    Stopped here on the way to work after reading the other reviews. It is what it is:CEREAL, yes. BUT it's thought out on the other ingredients they mix with it.

    Creative and fun ! You pick up your food in a locker… I was soo excited and honestly probably grinning walking up to it.

    I got the pistachios and Lemon as well as the Life in Color with Milk instead of ice cream. Both cereals were really tasty! Who knew lemon zest would make me whoo !

    BTW to the owner, your marshmallows are super fresh and I hope you keep up with that….nothing worse than a stale mallow in your cereal !

    I wish I had kiddos to bring here too. Super cute place, ill be back!!

  7. Buy one get one free opening special here. The cereals with yogurt were what you'd expect: crunchy with some yogurt at the bottom. They could've used more yogurt as the cereal to yogurt ratio was too high. Good snack place.

    Food:
    Crack me up: delish but could've used more yogurt
    Lemony one with pistachio: good

  8. Ya, Ya I know it's only cereal, what's the big deal, right? Well for starters they do it right!!!

    They got 14 plus different Kellogg's brands to choose from, with 30 plus kinds of fruit, nuts, and candy topping you can have it with whole, skim, soy milk or yogurt and ice cream

    From the manager on down to the staff are super friendly, helpful and cool. You go the the counter to put in your order, 'CREDIT CARDS ONLY' no cash. They give you a beeper and wait for it to buzz and go to the door it flashes to pick up your order.

    Now for cereal the prices are steep a small bowl starts at $3.50 with milk and no topping so you could end up paying $7.50, or more depending what you add on it.

    I got those n variety packs with 5 or 6 different brands and most of the time my favorites are gone and I'm lucky if I got a banana to slice to have with it.  Here I got Strawberries, Blueberries and Marshmallows too with some real cold milk and it was all fresh. And they gave me a bubble gum prize too. 😉

    Know I wouldn't be coming here all the time but I know when I want to get a fresh fruit multi-topping cereal treat where to go. And they also have sundaes too which I have not yet tried.

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Broadway 1600
New York 10019 NY US
Get directions
Monday, 7:00 am - 11:00 pm
Tuesday, 7:00 am - 11:00 pm
Wednesday, 7:00 am - 11:00 pm
Thursday, 7:00 am - 11:00 pm
Friday, 7:00 am - 11:00 pm
Saturday, 7:00 am - 11:00 pm
Sunday, 7:00 am - 11:00 pm